About Anson

Anson Thomas is a film, literature, culture theory, lingusitics, and franchise media building post-graduate in MA English Literature. As a comic book aficionado since childhood and with the emergence of franchise medias all over the world; I did my post-graduation thesis-project on the subject of the "Narratology and Development of the 'Marvel Cinematic Universe (MCU)' from The Walt Disney Company owned 'Marvel Studios'". This thesis-project was well-received by my peers and professors throughout Mumbai University for its current day relevance to media studies. Since this study, I have been involved with notable franchise brands like EasyBuy, Killer Jeans, and the legacy biryani-eatery brand Dindigul Thalappakatti from Tamil Nadu. For Killer Jeans, I have worked on their merchandising, Team India Cricket team partnership campaigns, visual merchandising, expo apperances + campaigns, and I have also helped them to create close to 3 new clothing ranges within the causual line of clothing that Killer Jeans is known for in India. Besides these, I have also worked on influencer campaigns for Killer Jeans on a micro and macro level.

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I have also employed my franchise building studies to help renowned brands like Legrand, Legrand Numeric, Seimens, and Raymond Realty to build on their established legacies. I have made key employee engagement campaigns for IT-sector MNC companies like the Springer Nature Group, Fractal.AI, Citius Tech and many others. Further, to my credit; I have worked on the multi-level launch of a new and successful range of affordable luxury perfumes for women called Moody Girl. For the launch and brand building campaigns; I have written, helped with production, and overseen edits for the launch TVCs of Moody Girl featuring the Netflix alumni actress and social media + fashion influencer: Ayesha Kanga.

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With close to a decade of writing experience; my skill-set can adapt to almost any format of writing. From screenplays, concept notes, story-lines, treatments, copywriting
(Mainline + Digital + Branding), campaign ideation or any other format of advertising film scripting, influencer reel scripting, TVCs, jingles to even research papers, poems, plays, script editing, and magazine editing - I've delivered a demonstrated output on all of these deliverables. I thrive in a creative and challenging environment and I am always willing to make the most out of any advertising or film brief coming my way. Particularly because I believe the best writing is a combination of experience, research, and methods. And I am always on the lookout for all of these valuable learning opportunites.

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A voracious reader, spontaneous poet, and always keen on adapting to any format or genre with an eye for detail and research; comes with my writing experience of 12 years as a writer, and a copywriting + content writing experience of 8 years that also includes long format YouTube video scriptwriting. This has enabled me to be a quick and on-the-foot thinker but also a-well-researched one. I specialize in Film Writing, Social Media Marketing, Branding, Mainline Advertising, and Content Creation. I am also in the process of kick-starting the production work on my first film with a few interested producers. For an extensive look into the body of my work so far, I invite everyone to have a look at this portfolio. For a look at Anson's portfolio; click on the "BLOGS" section. Thanks & happy browsing!