For Ganesh Chaturthi the brief was very simple, capturing the spirit and essence of Ganesh Chaturthi while also making sure to maintain the brand connection. Given the universality of Ganesh Chaturthi and the awe-inspiring aura of the festival; the challenge was to communicate across the wide demographic about the fun-filled festivities that are a part of this festival.
1) The first social media post was for the ferry brand M2M Ferries.
2) HealthAid was the second brand on which I had a fun time writing my most creative script. This script was drafted in collaboration with the Creative Director of my advertising agency.
The third brief came from the brand GoSchool for a simplistic yet endearing Ganesh Chaturthi message.
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